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Buying In: What We Buy and Who We Are

Item: 662269   Model: 9780812974096
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  • No. Of Pages: 320 Pages
  • Author Name: Rob Walker
  • Publisher: Random House Trade Paperbacks

Buying In: What We Buy and Who We Are - Addiction of brands

Hate brands? Buying In: What We Buy and Who We Are reveals the addiction of brands by customers. Lets see why we can’t get rid of them and learn to change consumer behavior with expert views by Rob Walker.

  • No. Of Pages: 320 Pages
  • Author Name: Rob Walker
  • Publisher: Random House Trade Paperbacks
  • Publishing Date: January 5, 2010
  • Language: English
  • ISBN -10: 0812974093
  • ISBN -13: 978-0812974096

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