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Dealing with Darwin

Item: 772450   Model: 9781591842149
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  • Author: Geoffrey A. Moore
  • Publisher: Penguin Group USA
  • Paperback, 281 pages

Dealing With Darwin by Geoffrey Moore - Exploring Drawin's theory

Demonstrating how companies can benefit from the scientific principles of natural selection, the best-selling author of Crossing the Chasm explains how established businesses can successfully adapt to the challenges of such forces as deregulation and globalization.

ISBN: 9781591842149

  • Author: Geoffrey A. Moore
  • Publisher: Penguin Group USA
  • Paperback, 281 pages

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