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Kellogg on Branding Tim Calkins, Hardcover

Item: 606241   Model: 9780471690160
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  • Publishing Date: September 29, 2005
  • ISBN -13: 978-0471690160
  • Publisher: Wiley

Kellogg on Branding by Tim Calkins and Philip Kotler - A must have book for all brand managers!

Kellogg on Branding by Tim Calkins and Philip Kotler is an indispensable guide that provides techniques to build a strong brand image and to leverage upon existing brands.

  • Publishing Date: September 29, 2005
  • ISBN -13: 978-0471690160
  • Publisher: Wiley
  • ISBN -10: 0471690163
  • Language: English
  • No. Of Pages: 352 Pages
  • Edition: 1
  • Author: Tim Calkins

Author NameTim Calkins

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