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Spend Shift John Gerzema, Michael D'Antonio Hardcover

Item: 610146   Model: 9780470874431
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  • Publishing Date: October 12, 2010
  • ISBN -13: 978-0470874431
  • Publisher: Jossey-Bass

Spend Shift - Shows how post-crisis consumer expectations and behaviors will drive business decisions

Through in-depth observation and interviews with experts, Spend Shift archives the five shifting values and consumer behaviors that are evolving America and the world.

  • Publishing Date: October 12, 2010
  • ISBN -13: 978-0470874431
  • Publisher: Jossey-Bass
  • ISBN -10: 0470874430
  • Language: English
  • No. Of Pages: 288 Pages
  • Edition: 1
  • Author: John Gerzema, Michael D'Antonio

Author NameJohn Gerzema, Michael D'Antonio

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